APA Style

Isdell, N., Beasley, D. (2011). Inside Coca Cola, a CEO's life story of building the world's most popular brand . New York: ST. Martin\'s Griffin.

MLA Style

Isdell, Neville., Beasley, David. "Inside Coca Cola, a CEO's life story of building the world's most popular brand". New York: ST. Martin\'s Griffin, 2011. Text.